The Blluemade linen cap got a lot of attention when we launched (it was featured on Cup of Jo and Heddels, to name a few!) but perhaps no one has given it more attention than Joshua Ray Gooch, a talented musician we met around Inspiration LA parties last January and have gotten to know over this year (and see perform, which was a thrill!). Joshua immediately impressed us with his enthusiasm and kindness, as well as his great personal style, which illustrates an appreciation of vintage pieces and details combined with a love of contemporary designers for a result that is both individualistic, stylish, and comfortable (what could be better?). We're extremely flattered by the fact that the Blluemade linen cap has become such a core aspect of Joshua's wardrobe (besides Alex and myself, I'm not sure anyone else has every color!) and felt it fitting, upon the relaunch of our bestselling cornflower blue linen cap, to take this opportunity to interview Joshua and share more about his story with you!
-- Joshua Ray Gooch
-- Musician, guitarist, producer, songwriter, educator, author...
-- Los Angeles, California
Currently listening to:
-- Bill Evans's "Portrait in Jazz," Nusrat Fateh Ali Khan's "The Last Prophet," Spoon's "Ga Ga Ga Ga Ga," Smokey Hormel's "Smokey's Secret Family," and Pete Yorn's "Musicforthemorningafter."
What's your style like?
-- There are elements of many different eras and subcultures of dress in my style. They vary from day to day but I think over time I’ve developed my own aesthetic that, regardless of season or occasion, is consistent. That’s not to say that I’m not on an endless search to refine my style, but at this point that refinement is within the minutiae rather than the basic building blocks.
How did you get into your line of work? What excites you about it?
-- I became a professional musician through extremely dedicated practice and a series of chance encounters. Almost everything about my life as a musician boils down to: Luck = Preparation + Opportunity.
What do you look for in clothing and how does it factor into your day?
-- What I look for in clothing is first and foremost: quality. I want to know that the garment will last and endure my journeyman lifestyle. I also look for items that have details that are slightly out of the ordinary i.e shorts/pants with a self belt; blazer with triple patch pockets; an interesting (but not off the wall) color; Hollywood-top trousers instead of traditional waistband. These seemingly minor details are what make the garment interesting to me.
What's your go-to outfit?
-- This is going to sound strange but I actually don’t have one. I try to make sure that I never wear the same outfit twice. This forces me to be creative with my clothing on a daily basis, which I love. Don’t get me wrong, there are still items that become indispensable during certain times of the year. For instance, my linen caps from Blluemade have been worn pretty much everyday for the past 5 months. I’ve been on tour with Shania Twain for the entirety of summer and many places we’ve travelled to have not only been incredibly hot, but also suffocatingly humid, as well. I collect hats and have a tremendous collection at my disposal, but none of them are as breathable and light as my Blluemade caps. They’re truly the ideal summer cap! So whatever outfit I’ve been excited about lately, my linen caps have been a part of.
What's your next trip?
-- In mid-September I’ll be heading out with Shania Twain for our European leg of the Shania NOW tour. I’m incredibly excited about all the places we’ll be playing, especially Prague and Dublin, both cities I’ve never travelled to before!
What do you pack when you travel, and why?
-- I’ve now been touring for over a decade and have learned many tricks of packing lightly and intelligently. Early on in my travels I would bring far too much and end up lugging around a bunch of excess items for months at a time. And yes, this is as frustrating as it sounds.
Remember: You always need less that you think you do!
Joshua is wearing Blluemade caps throughout mixed with vintage and new pieces. The latest Blluemade cap is available here.